I was invited to a colleague's BNI networking group this morning, and they had recently implemented a group instruction to network each other via Linked in. I have been on the service for years. And I am guilty of not always using it correctly, as I suspect is an issue with many business people, even though I know the value of social media networking sites like this. We instruct our MarCom Broadband clients about the value of social sites like this.
Because LinkedIn is an online network of millions of professionals from around the world, it will help to improve your Google Page Rank, or Google PR. You can post your personal profile and make the information available for the search engines to index. LinkedIn gets high PR in Google, so it is another way of influencing your ranking so people will find you on the Internet. It is pretty simple: just create your public profile and choose the option called “Full View.” You may also want to have your profile’s URL be your actual name, or the name of your company. Then link this page from your blog, or website or from press articles online.
Also LinkedIn is a great place where you can list your website with a link, and or your blog link. All links back to your blog or website create "activity" on these sites which Google likes, and which will go as credits towards your , or PR, on those sites. Be sure if you link to your blog that you include your name or keyword phrase in the link, which will provide search-engine optimization for your blog site.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment